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Aesthetics Router

Community
Deibler
aesthetics-router

Use this skill whenever a design task involves the felt quality of an interface — beauty, polish, brand voice, persuasion, emotional response, marketing surfaces, hero sections, onboarding tone, empty/celebration states, illustrations, mascots, avatars. Trigger when the user mentions tone, polish, brand, "feels cold/cheap/premium," personality, voice, mascot, hero, "make it more delightful," or asks how a screen should make the user feel. Framework-agnostic. Routes the model to the right aesthetics principle in this plugin.

Overview

PublisherDeibler
Repositoryuniversal-design-principles
Skill nameaesthetics-router
Stars
9
Forks
3
Bundled files
1
Links
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • 1 bundled files

    Scripts, templates, and references the model can read while it works. Files are read-only and never executed.

  • Open source

    Published by Deibler on GitHub. Read the source before you install it.

Installation

Install the Aesthetics Router AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
    https://github.com/Deibler/universal-design-principles/tree/main/plugins/aesthetics-and-emotion-principles/skills/aesthetics-router
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/Deibler/universal-design-principles.git /tmp/universal-design-principles
mkdir -p .claude/skills
cp -r /tmp/universal-design-principles/plugins/aesthetics-and-emotion-principles/skills/aesthetics-router .claude/skills/aesthetics-router
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Aesthetics Router in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Aesthetics Router on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Aesthetics Router is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

Aesthetics & emotion — router

This plugin holds the principles that govern how an interface feels — beautiful, premium, friendly, trustworthy, alarming. They matter most on expressive surfaces (marketing, brand, onboarding) and least on instrumental surfaces (data tables, settings).

Principles in this plugin

Each principle has its own skill (with sub-aspect skills where useful). Principles marked [full] have reference-grade skill files; the rest are planned and will be added in subsequent passes.

Perceived quality

  • aesthetic-usability-effect — beautiful designs are perceived as more usable.
  • form-follows-function — form should derive from function; gratuitous decoration costs trust.
  • wabi-sabi — beauty in imperfection, asymmetry, transience.
  • veblen-effect — desirability that increases with price.
  • most-average-facial-appearance-effect — average faces are perceived as attractive.

Personality and tone

  • archetypes — recurring character patterns inform brand voice.
  • anthropomorphic-form — humanlike features evoke warmth.
  • baby-face-bias — round, big-eyed forms evoke trust and protectiveness.
  • attractiveness-bias — attractive subjects credited with unrelated positive traits.
  • phonetic-symbolism — sounds carry inherent connotations (sharp/soft, fast/slow).
  • personas — fictional users that anchor design decisions to a coherent audience.

Persuasion and emotional pull

  • exposure-effect — repeated exposure increases preference.
  • scarcity — perceived scarcity increases desirability.
  • supernormal-stimulus — exaggerated cues that out-compete natural ones.
  • immersion — flow state, distraction-free, full-attention.

Evolutionary biases

  • biophilia-effect — affinity for living things and natural patterns.
  • savanna-preference — preference for open landscapes with scattered cover.
  • prospect-refuge — preference for vantage points that allow seeing without being seen.
  • hunter-nurturer-fixations — gendered attention patterns (controversial).
  • face-ism-ratio — ratio of head to body shifts perceived authority vs. emotion.
  • waist-to-hip-ratio — body-shape bias in portraiture.
  • uncanny-valley — near-human faces that fail "human" cues evoke revulsion.

Heuristic for which to read first

  • Designing a marketing landing page → aesthetic-usability-effect, archetypes, exposure-effect.
  • Choosing a brand voice → archetypes, phonetic-symbolism, anthropomorphic-form.
  • Designing a mascot or avatar → anthropomorphic-form, baby-face-bias, uncanny-valley, most-average-facial-appearance-effect.
  • Premium tier marketing → veblen-effect, aesthetic-usability-effect.
  • Onboarding tone → archetypes, storytelling (cognition), aesthetic-usability-effect.
  • Empty / celebration states → wabi-sabi, anthropomorphic-form.

Cross-plugin pointers

  • For visual hierarchy and grouping, see perception-and-hierarchy-principles.
  • For learnability, see cognition-and-learnability-principles.
  • For behavior, see interaction-and-control-principles.
  • For accessibility, see process-and-robustness-principles.

Bundled files

The model reads these on demand while the skill is loaded. They are exposed as readable files and are never executed.

Frequently asked questions

What does the Aesthetics Router AI skill do?

Use this skill whenever a design task involves the felt quality of an interface — beauty, polish, brand voice, persuasion, emotional response, marketing surfaces, hero sections, onboarding tone, empty/celebration states, illustrations, mascots, avatars. Trigger when the user mentions tone, polish, brand, "feels cold/cheap/premium," personality, voice, mascot, hero, "make it more delightful," or asks how a screen should make the user feel. Framework-agnostic. Routes the model to the right aesthetics principle in this plugin.

Why use Aesthetics Router on TypingMind?

Because you install it once and use it with any model. Aesthetics Router is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Aesthetics Router in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/Deibler/universal-design-principles/tree/main/plugins/aesthetics-and-emotion-principles/skills/aesthetics-router. TypingMind reads its SKILL.md and bundles its files and installs it as a skill you can enable per chat.

Which AI models can use Aesthetics Router?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Aesthetics Router?

As many as you like. As long as a model supports skills, you can use Aesthetics Router with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Aesthetics Router AI skill free?

It is published on GitHub by Deibler. Check the repository for licensing terms. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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