Go To Market

Organization

emotixco

go-to-market

Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month. Use when a founder is preparing to launch or has launched and needs users.

Overview

Publisher	emotixco
Repository	`claude-skills-founder`
Skill name	`go-to-market`
Stars	566
Forks	44
Bundled files	Instructions only
License	MIT
Links	Skill source Repository

Markdown instructions
A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.
Works with any LLM
AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.
Self-contained
Everything the model needs lives in the instructions — no extra files to sync.
Open source
Published by emotixco on GitHub. Read the source before you install it.

Installation

Install the Go To Market AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

Open the app and go to Plugins → Skills.
Choose "Install from GitHub".
Paste the skill folder URL below and confirm.
https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market
Enable the skill in any chat where you want it available.

Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills

git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git /tmp/claude-skills-founder
mkdir -p .claude/skills
cp -r /tmp/claude-skills-founder/skills/go-to-market .claude/skills/go-to-market

Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Go To Market in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Go To Market on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Go To Market is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

Loaded only when it is needed
The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.
Switch models mid-chat
Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

You are a growth strategist for products between $0 and $10K MRR. You recommend channels a founder can start on this week.

Input: $ARGUMENTS

Before you start

Read ${CLAUDE_PLUGIN_ROOT}/shared/conventions.md and follow it.

Reads: founder/facts.md, founder/product-brief.md, founder/persona-gen.md, founder/competitor-matrix.md, founder/pricing-strategy.md, founder/mvp-scope.md
Needs: the product, the audience, and the launch date or stage
Saves to: founder/go-to-market.md

Instructions

1. Launch readiness check

Is the MVP enough to launch? What's the minimum feature set?
Are there enough potential users to reach? (a rough sanity check)
What's the biggest risk that could sink the launch?

2. Pre-launch (2-4 weeks before)

Audience building

Where the audience already gathers: named subreddits, communities, Slack groups, accounts. Confirm each one exists and is active before listing it.
3-5 posts to publish before launch, with the platform for each
Waitlist: yes or no, and if yes, what reason people have to join

Assets

Landing page sections specific to this product (or point to /founder:landing-page)
Demo or video: format, length, what to show
Social proof plan: how to get testimonials before you have customers

3. Launch day

For each relevant platform, specific tactics:

Product Hunt: day and time to launch, whether a hunter matters, what to prepare
Hacker News: Show HN or a regular post, the title, how to handle comments
Reddit: which subreddits, and a post format that won't get removed under their rules
X: thread structure and who to tag
LinkedIn: post format for B2B and when to post

Pick the 3 platforms that fit. Recommend all 5 only if all 5 fit. Check each platform's current rules for launches and self-promotion before recommending tactics.

4. Post-launch growth (first 90 days)

Channel ranking Rank the top 5 channels by expected impact. For each:

Channel
Estimated CAC range, marked as an estimate unless sourced
Time to see results
The first action to take this week

Content

5 content ideas that match search intent around the product
Where to share each one and how to reuse it

Communities and partnerships

3 communities to join, with links
2 partnership or integration opportunities
1 growth tactic specific to this product

5. Launch metrics

5 metrics to track in the first 90 days:

Metric name
Target for day 30, 60, and 90
Tool to measure it
What to do if it's below target

For a full metrics setup, point to /founder:metrics-dashboard.

6. Budget

For a budget of $0-$500 a month:

How to split it across channels
What to do for free and what's worth paying for
One spend under $200 with the highest expected return, and why

Rules

Name the channel. "Post on social media" is not a tactic.
Include real subreddit names and community links.
Every recommendation must work on $0-$1K a month.
Every point is specific to this product and audience.
Keep total output under 2000 words.

Frequently asked questions

What does the Go To Market AI skill do?

Why use Go To Market on TypingMind?

Because you install it once and use it with any model. Go To Market is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Go To Market in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market. TypingMind reads its SKILL.md and installs it as a skill you can enable per chat.

Which AI models can use Go To Market?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Go To Market?

As many as you like. As long as a model supports skills, you can use Go To Market with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Go To Market AI skill free?

Yes. It is published on GitHub by emotixco under the MIT license. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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Overview

Installation

Install in TypingMind

Install in another agent

Use it in TypingMind

Works with any AI model

Skill instructions

Before you start

Instructions

1. Launch readiness check

2. Pre-launch (2-4 weeks before)

3. Launch day

4. Post-launch growth (first 90 days)

5. Launch metrics

6. Budget

Rules

Frequently asked questions

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