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Content Calendar

Community
indranilbanerjee
content-calendar

Build a content calendar: topics by platform and date, pillar and funnel tags. "plan next month's content"

Overview

Publisherindranilbanerjee
Repositorydigital-marketing-pro
Skill namecontent-calendar
Stars
866
Forks
138
Bundled files
Instructions only
LicenseMIT
Links
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • Self-contained

    Everything the model needs lives in the instructions — no extra files to sync.

  • Open source

    Published by indranilbanerjee on GitHub. Read the source before you install it.

Installation

Install the Content Calendar AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
    https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-calendar
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git /tmp/digital-marketing-pro
mkdir -p .claude/skills
cp -r /tmp/digital-marketing-pro/skills/content-calendar .claude/skills/content-calendar
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Content Calendar in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Content Calendar on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Content Calendar is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

/digital-marketing-pro:content-calendar

Purpose

Generate a structured content calendar that maps topics to platforms, aligns with content pillars, and includes a repurposing workflow to maximize output from each core piece.

Input Required

The user must provide (or will be prompted for):

  • Time period: Month, quarter, or custom date range
  • Platforms: Which channels to plan for (blog, social, email, video, podcast)
  • Content pillars: Core themes or topics (or let the system recommend based on brand profile)
  • Publishing cadence: How often per platform (e.g., 3 blogs/month, daily social)
  • Key dates: Product launches, holidays, industry events, promotions
  • Team capacity: Who creates content and how much bandwidth exists

Process

  1. Load brand context: Read ~/.claude-marketing/brands/_active-brand.json for the active slug, then load ~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice, compliance rules for target markets (skills/context-engine/compliance-rules.md), and industry context. Also check for guidelines at ~/.claude-marketing/brands/{slug}/guidelines/_manifest.json — if present, load restrictions and relevant category files. Check for custom templates at ~/.claude-marketing/brands/{slug}/templates/. Check for agency SOPs at ~/.claude-marketing/sops/. If no brand exists, ask: "Set up a brand first (/digital-marketing-pro:brand-setup)?" — or proceed with defaults.
  2. Define or validate content pillars based on brand expertise and audience needs
  3. Map key dates, seasonal trends, and industry events to the calendar
  4. Generate topic ideas for each pillar, distributed across the time period
  5. Assign each topic to a primary platform and content format
  6. Build repurposing chains: blog to social snippets, video to short clips, email to blog, etc.
  7. Balance content types: educational, promotional, engagement, thought leadership
  8. Add SEO keyword targets to relevant content pieces
  9. Output the calendar in a structured, sortable format

Output

A structured content calendar containing:

  • Monthly/weekly view with publish dates and platforms
  • Topic and title for each content piece
  • Content pillar and funnel stage tags
  • Primary format and repurposing derivatives
  • Keyword targets for SEO-driven content
  • Owner/assignee column (if team info provided)
  • Repurposing workflow diagram showing content atomization paths

Agents Used

  • content-creator — Topic ideation, pillar strategy, repurposing workflows, editorial planning
  • seo-specialist — Keyword alignment, search trend timing, topic gap identification
  • social-media-manager — Platform-specific posting cadence, content format recommendations, hashtag strategy, calendar validation

Frequently asked questions

What does the Content Calendar AI skill do?

Build a content calendar: topics by platform and date, pillar and funnel tags. "plan next month's content"

Why use Content Calendar on TypingMind?

Because you install it once and use it with any model. Content Calendar is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Content Calendar in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-calendar. TypingMind reads its SKILL.md and installs it as a skill you can enable per chat.

Which AI models can use Content Calendar?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Content Calendar?

As many as you like. As long as a model supports skills, you can use Content Calendar with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Content Calendar AI skill free?

Yes. It is published on GitHub by indranilbanerjee under the MIT license. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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