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Brand Voice

CommunityPopular
luongnv89
brand-voice

确保所有沟通内容都符合品牌语气和风格指南。适用于撰写营销文案、客户沟通、对外内容,或用户提到品牌语气、tone、写作风格的场景。

Overview

Publisherluongnv89
Repositoryclaude-howto
Skill namebrand-voice
Stars
41.5K
Forks
5.1K
Bundled files
1
LicenseMIT
Links
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • 1 bundled files

    Scripts, templates, and references the model can read while it works. Files are read-only and never executed.

  • Open source

    Published by luongnv89 on GitHub. Read the source before you install it.

Installation

Install the Brand Voice AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/luongnv89/claude-howto.git /tmp/claude-howto
mkdir -p .claude/skills
cp -r /tmp/claude-howto/zh/03-skills/brand-voice .claude/skills/brand-voice
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Brand Voice in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Brand Voice on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Brand Voice is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

品牌语气技能

概览

此技能确保所有沟通内容在品牌语气、风格和信息传达上保持一致。

品牌定位

使命

帮助团队用 AI 自动化开发工作流

价值观

  • 简洁:把复杂的事情变简单
  • 可靠:执行稳健,结果稳定
  • 赋能:释放人的创造力

语气风格

  • 友好但专业 - 平易近人,但不过于随意
  • 清晰简洁 - 避免行话,用通俗方式解释技术概念
  • 自信 - 体现我们知道自己在做什么
  • 有同理心 - 理解用户需求和痛点

写作指南

应该做的 ✅

  • 对读者使用“你”
  • 使用主动语态:“Claude 会生成报告”,而不是“报告由 Claude 生成”
  • 先讲价值主张
  • 使用具体示例
  • 句子保持在 20 个词以内
  • 使用列表增强清晰度
  • 包含行动号召

不应该做的 ❌

  • 不要使用企业黑话
  • 不要居高临下,也不要过度简化
  • 不要使用“我们相信”或“我们认为”
  • 不要全大写,除非为了强调
  • 不要写成大段文字墙
  • 不要默认读者具备技术背景

词汇

✅ 推荐用词

  • Claude(不要写“the Claude AI”)
  • 代码生成(不要写“auto-coding”)
  • Agent(不要写“bot”)
  • 简化流程(不要写“革命性改变”)
  • 集成(不要写“synergize”)

❌ 避免用词

  • “cutting-edge”(过度使用)
  • “game-changer”(过于空泛)
  • “leverage”(企业黑话)
  • “utilize”(直接用“use”)
  • “paradigm shift”(不够清晰)

示例

✅ 好示例

“Claude 能自动化你的代码审查流程。它不再需要你手动检查每个 PR,而是会审查安全性、性能和质量,每周为团队节省数小时。”

为什么好:价值明确、收益具体、行动导向强

❌ 坏示例

“Claude 利用前沿 AI 为软件开发提供全面解决方案。”

为什么不好:太空泛、企业黑话太多、没有具体价值

Bundled files

The model reads these on demand while the skill is loaded. They are exposed as readable files and are never executed.

Frequently asked questions

What does the Brand Voice AI skill do?

确保所有沟通内容都符合品牌语气和风格指南。适用于撰写营销文案、客户沟通、对外内容,或用户提到品牌语气、tone、写作风格的场景。

Why use Brand Voice on TypingMind?

Because you install it once and use it with any model. Brand Voice is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Brand Voice in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/luongnv89/claude-howto/tree/main/zh/03-skills/brand-voice. TypingMind reads its SKILL.md and bundles its files and installs it as a skill you can enable per chat.

Which AI models can use Brand Voice?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Brand Voice?

As many as you like. As long as a model supports skills, you can use Brand Voice with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Brand Voice AI skill free?

Yes. It is published on GitHub by luongnv89 under the MIT license. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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