X Image Cards
Create X cards that look like images, not marketing banners. Let the visual be the content — X already shows your title and description in the card UI.
X-Specific Requirements
| Spec | Value | Why |
|---|---|---|
| Dimensions | 2400×1200 physical (1200×600 logical) | 2x for retina, 2:1 aspect ratio |
| Safe margins | 50-56px padding (at 1x) | X clips edges on mobile |
| URL format | /og/page.png not /og/page?format=png | X prefers explicit extensions |
| Colors | #FFFFFF primary, avoid subtle grays | Thumbnails are tiny |
Zero-Width Space Trick
X overlays og:title as white text on the image. Hide it with a zero-width space:
html<meta property="og:title" content="​" />
In JSX: content={"\u200B"}
Your page <title> stays descriptive for SEO — only og:title uses the trick.
Meta Tags
html<meta property="og:image" content="https://example.com/og/page.png" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="600" /> <meta property="og:title" content="​" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:image" content="https://example.com/og/page.png" />
Dynamic Generation
Use @vercel/og with 2x scale and safe margins:
typescriptimport { ImageResponse } from '@vercel/og'; const OG_SCALE = 2; export async function GET(request: Request) { return new ImageResponse( ( <div style={{ width: '100%', height: '100%', display: 'flex', backgroundColor: '#0a0f1c', padding: 100, // 50px * 2 for safe margins }}> {/* Your visual content here */} </div> ), { width: 1200 * OG_SCALE, height: 600 * OG_SCALE } ); }
Express
typescriptapp.get('/og/:slug.png', async (req, res) => { const image = new ImageResponse(/* ... */); const buffer = await image.arrayBuffer(); res.setHeader('Content-Type', 'image/png'); res.setHeader('Cache-Control', 'public, max-age=86400'); res.send(Buffer.from(buffer)); });
Dynamic Routes (Optional)
For per-page OG images, two approaches:
On-Demand Generation
Generate when crawler requests the image:
/og/[slug].png → generates image on request
Risk: X crawlers timeout after ~5 seconds. Cold starts can exceed this, causing blank previews.
Pre-Generated (Recommended)
Generate and store image when content is created:
typescript// On content creation const imageBuffer = await generateOgImage(data); await db.insert({ ogImageData: imageBuffer }); // Store as BYTEA // On request - instant response app.get('/og/:id.png', (req, res) => { const { ogImageData } = await db.get(req.params.id); res.setHeader('Content-Type', 'image/png'); res.send(ogImageData); });
Pre-generation ensures instant response for crawlers.
Checklist
- 2400×1200 (2x retina)
- 2:1 aspect ratio
- 50-56px safe margins
- High contrast colors
-
.pngextension in URL - Zero-width space in
og:title - Test: https://cards-dev.twitter.com/validator
Built for BondTerminal. See it in action: example X post.

