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Competitor Monitor Alert

Community
nguyenphp
competitor-monitor-alert

Ongoing monitoring of competitor changes - website updates, new campaigns, price changes, and alert setup.

Overview

Publishernguyenphp
Repositoryantigravity-marketing
Skill namecompetitor-monitor-alert
Stars
52
Forks
12
Bundled files
Instructions only
Links
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • Self-contained

    Everything the model needs lives in the instructions — no extra files to sync.

  • Open source

    Published by nguyenphp on GitHub. Read the source before you install it.

Installation

Install the Competitor Monitor Alert AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
    https://github.com/nguyenphp/antigravity-marketing/tree/main/templates/.agent/skills/competitor-monitor
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/nguyenphp/antigravity-marketing.git /tmp/antigravity-marketing
mkdir -p .claude/skills
cp -r /tmp/antigravity-marketing/templates/.agent/skills/competitor-monitor .claude/skills/competitor-monitor-alert
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Competitor Monitor Alert in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Competitor Monitor Alert on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Competitor Monitor Alert is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

Competitor Monitor & Alert

Keep eyes on competitors 24/7. Get notified when they make moves.


🎯 What This Skill Does

CapabilityDescription
Website MonitoringTrack changes to competitor sites
Price TrackingAlert on pricing changes
Content AlertsNew blog posts, landing pages
Ad MonitoringNew campaigns, creative changes
Social WatchingPosts, engagement spikes

1. What to Monitor

Website Changes

ElementWhy Monitor
HomepageMessaging, positioning shifts
Pricing pagePrice changes, new plans
New pagesNew products, features
Job postingsGrowth areas, priorities
BlogContent strategy

Marketing Activity

ActivitySignal
New adsCampaign launches
Email campaignsPromotions, sequences
Social postsContent focus
PR/NewsAnnouncements
ReviewsCustomer sentiment

2. Free Monitoring Tools

Website Change Detection

ToolUse CaseCost
VisualpingVisual website changesFree tier
ChangeTowerWebsite monitoringFree tier
WachetePrice trackingFree tier
Web ArchiveHistorical snapshotsFree

Content & SEO

ToolUse CaseCost
Google AlertsNews/mentionsFree
Talkwalker AlertsBetter Google AlertsFree
FeedlyBlog monitoringFree tier
Semrush Position TrackingRanking changesPaid

Social Media

ToolUse CaseCost
TweetDeckTwitter monitoringFree
Social BladeGrowth trackingFree
NotJustAnalyticsInstagram trackingFree tier

3. Google Alerts Setup

Essential Alerts

Alert QueryPurpose
"Competitor Name"Brand mentions
site:competitor.comNew indexed pages
"Competitor" + "partnership"Strategic moves
"Competitor" + "funding"Investment news
"Competitor" + "launch"Product releases

Pro Tips

SettingRecommendation
How oftenAs it happens
SourcesAll (or specific)
LanguageYour markets
RegionYour markets
DeliveryEmail or RSS

4. Price Monitoring

What to Track

Data PointWhy
Base pricesCompetitive positioning
DiscountsPromotion timing
New plansMarket approach
Feature changesValue adds/removes
Free trial lengthSales tactics

DIY Price Tracking

1. Screenshot competitor pricing monthly
2. Create comparison spreadsheet
3. Note any changes with dates
4. Analyze patterns (seasonal, events)
5. Set up Visualping on pricing page

5. Ad Monitoring

Weekly Ad Check Routine

PlatformAction
Meta Ad LibraryCheck for new/stopped ads
Google TransparencyReview search ads
TikTok LibraryScan video ads
SpyFu/SemrushKeyword changes

What to Track

ElementLog
New creativesScreenshot + date
Running durationStart/end dates
Copy changesBefore/after
Landing pagesURL + screenshot
OffersDiscounts, CTAs

6. Social Media Monitoring

Track These Metrics

MetricFrequency
Follower growthWeekly
Post frequencyWeekly
Engagement rateWeekly
Top postsMonthly
Campaign hashtagsOngoing

Tools for Social Tracking

NeedTool
Follower countsSocial Blade
EngagementSocialbakers free
HashtagsBrand24 free tier
MentionsMention free tier

7. Automated Alert System

Simple Setup with Free Tools

Level 1: Google Alerts (mentions)
         ↓
Level 2: Visualping (website changes)
         ↓
Level 3: Feedly (content monitoring)
         ↓
Level 4: Weekly manual checks (ads, social)

Zapier/Make Automation

TriggerAction
New RSS item (blog)Slack notification
Google AlertSave to spreadsheet
New tweet from @competitorEmail alert
Website changeTeam notification

8. Competitor Dashboard

Weekly Tracking Template

MetricCompetitor ACompetitor BUs
Website changes
New blog posts
Social posts
New ads
Price changes
News/PR

Monthly Report Template

markdown
# Competitive Intelligence Report - [Month]

## TL;DR
- Key moves by competitors
- Opportunities identified
- Threats to address

## Website Changes
| Competitor | Change | Impact |

## Marketing Campaigns
| Competitor | Campaign | Creative Approach |

## Pricing Updates
| Competitor | Old | New | Analysis |

## Content Published
| Competitor | Top Content | Engagement |

## Recommendations
- React to: 
- Opportunity to:
- Prepare for:

9. Response Playbook

When Competitor Makes a Move

MoveResponse Options
Price cutMatch, differentiate, or ignore
New featureEvaluate priority, develop or counter-position
Big campaignMonitor performance, learn from creative
PR winCreate own news angle
New marketAssess if follow or defend

Decision Framework

1. What did they do?
2. Why did they do it?
3. Does this affect us?
4. Should we respond?
5. If yes, how and when?
6. If no, document and monitor

Remember: Monitoring is about being informed, not reactive. Use intelligence to make better strategic decisions, not to copy every move.

Frequently asked questions

What does the Competitor Monitor Alert AI skill do?

Ongoing monitoring of competitor changes - website updates, new campaigns, price changes, and alert setup.

Why use Competitor Monitor Alert on TypingMind?

Because you install it once and use it with any model. Competitor Monitor Alert is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Competitor Monitor Alert in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/nguyenphp/antigravity-marketing/tree/main/templates/.agent/skills/competitor-monitor. TypingMind reads its SKILL.md and installs it as a skill you can enable per chat.

Which AI models can use Competitor Monitor Alert?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Competitor Monitor Alert?

As many as you like. As long as a model supports skills, you can use Competitor Monitor Alert with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Competitor Monitor Alert AI skill free?

It is published on GitHub by nguyenphp. Check the repository for licensing terms. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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