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Optin Funnel

Community
ominou5
optin-funnel

Builds a 2-page opt-in / lead generation funnel. Captures email addresses in exchange for a lead magnet (PDF, checklist, template, video, etc.). Use when the goal is to grow an email list.

Overview

Publisherominou5
Repositoryfunnel-architect-plugin
Skill nameoptin-funnel
Stars
83
Forks
18
Bundled files
2
LicenseMIT
Links
Skill sourceRepositoryHomepage
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • 2 bundled files

    Scripts, templates, and references the model can read while it works. Files are read-only and never executed.

  • Open source

    Published by ominou5 on GitHub. Read the source before you install it.

Installation

Install the Optin Funnel AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/ominou5/funnel-architect-plugin.git /tmp/funnel-architect-plugin
mkdir -p .claude/skills
cp -r /tmp/funnel-architect-plugin/skills/optin-funnel .claude/skills/optin-funnel
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Optin Funnel in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Optin Funnel on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Optin Funnel is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

Opt-In Funnel

The simplest and most common funnel type. Two pages: a squeeze page and a thank-you page.

Funnel Flow

Traffic → Squeeze Page → Thank You Page
              │                │
         [Email Form]    [Deliver Lead Magnet]
                              [Upsell / Next Step]

Pages

Page 1: Squeeze Page

Purpose: Capture the visitor's email in exchange for a lead magnet.

Required Elements:

  1. Headline — Benefit-driven, focused on the lead magnet value
  2. Sub-headline — Specificity about what they'll get
  3. Lead magnet visual — Image/mockup of the PDF, checklist, etc.
  4. 3–5 bullet points — What's inside the lead magnet
  5. Opt-in form — Email field + CTA button (name field optional)
  6. Social proof — Number of subscribers or a mini-testimonial
  7. Privacy line — "We respect your privacy. Unsubscribe anytime."

CTA Examples:

  • "Get My Free [Lead Magnet Name] →"
  • "Download the [Number]-Step [Topic] Now"
  • "Send Me the Free Guide"
  • "Yes, I Want the Checklist!"

What to REMOVE:

  • Navigation menu (no escape routes)
  • Multiple CTAs competing for attention
  • Long-form copy (this is a squeeze page, not a sales page)
  • Pricing or payment-related content

Page 2: Thank You Page

Purpose: Deliver the lead magnet and introduce the next step.

Required Elements:

  1. Confirmation message — "Check your email for [Lead Magnet]"
  2. Inline delivery — Direct download link (don't rely solely on email)
  3. Next step CTA — Introduce a related offer, webinar, or content
  4. Social share buttons — "Share this with a friend who needs it"

Optional upsells:

  • Low-ticket offer ($7–$27 tripwire)
  • Webinar registration
  • Free trial of main product
  • Join a community/group

Conversion Benchmarks

MetricGoodGreatElite
Opt-in rate25%35%50%+
Email open rate (welcome)40%55%70%+
Thank-you page CTA click10%20%30%+

Lead Magnet Ideas by Niche

NicheLead Magnet Ideas
Marketing"The 7-Step Facebook Ad Template"
Health"5-Day Meal Plan PDF"
Finance"Monthly Budget Spreadsheet"
SaaS"Free ROI Calculator"
Real Estate"Home Buyer's Checklist"
Coaching"The Goal-Setting Worksheet"
E-commerce"10% Off Your First Order"

A/B Test Recommendations

  1. Headline — Test problem-focused vs. solution-focused
  2. CTA button color — Test accent color vs. green
  3. Form fields — Test email-only vs. name + email
  4. Lead magnet name — Test different framing angles
  5. Social proof — Test with vs. without subscriber count

Bundled files

The model reads these on demand while the skill is loaded. They are exposed as readable files and are never executed.

Frequently asked questions

What does the Optin Funnel AI skill do?

Builds a 2-page opt-in / lead generation funnel. Captures email addresses in exchange for a lead magnet (PDF, checklist, template, video, etc.). Use when the goal is to grow an email list.

Why use Optin Funnel on TypingMind?

Because you install it once and use it with any model. Optin Funnel is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Optin Funnel in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/ominou5/funnel-architect-plugin/tree/main/skills/optin-funnel. TypingMind reads its SKILL.md and bundles its files and installs it as a skill you can enable per chat.

Which AI models can use Optin Funnel?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Optin Funnel?

As many as you like. As long as a model supports skills, you can use Optin Funnel with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Optin Funnel AI skill free?

Yes. It is published on GitHub by ominou5 under the MIT license. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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