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Link Text Design

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Owl-Listener
link-text-design

Write link text that makes sense out of context for screen reader users and improves usability for everyone. Use when writing or reviewing links, calls to action, navigation labels, or any clickable text. Triggers on: link text, click here, read more, learn more, screen reader links, link purpose, anchor text, call to action, CTA, ambiguous link.

Overview

PublisherOwl-Listener
Repositoryinclusive-design-skills
Skill namelink-text-design
Stars
108
Forks
28
Bundled files
Instructions only
LicenseMIT
Links
Skill sourceRepository
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • Self-contained

    Everything the model needs lives in the instructions — no extra files to sync.

  • Open source

    Published by Owl-Listener on GitHub. Read the source before you install it.

Installation

Install the Link Text Design AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
    https://github.com/Owl-Listener/inclusive-design-skills/tree/main/accessible-content/skills/link-text-design
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/Owl-Listener/inclusive-design-skills.git /tmp/inclusive-design-skills
mkdir -p .claude/skills
cp -r /tmp/inclusive-design-skills/accessible-content/skills/link-text-design .claude/skills/link-text-design
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Link Text Design in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Link Text Design on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Link Text Design is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

Link Text Design

Write link text that tells users where they're going before they get there. Screen reader users often navigate by pulling up a list of all links on a page — if every link says "click here" or "read more", that list is useless.

Core Principle

Every link should make sense when read completely on its own, outside of any surrounding sentence or context.

Rules

Link Text Describes the Destination

  • Good: "View your order history"
  • Bad: "Click here"
  • Good: "Download the accessibility guidelines (PDF, 2.4MB)"
  • Bad: "Download"
  • Good: "Read the full Q3 performance report"
  • Bad: "Read more"

Never Use Generic Link Text

These phrases mean nothing out of context:

  • "Click here"
  • "Read more"
  • "Learn more"
  • "Here"
  • "This"
  • "More"
  • "Link"

If you find yourself writing these, ask: more about what? Here where? That answer is your link text.

Same Text, Same Destination

If two links have the same text, they must go to the same place. Two different "Learn more" links going to different pages is confusing for everyone and disorienting for screen reader users.

Different Destinations, Different Text

If two links go to different places, their text must be different.

  • Bad: "View details" / "View details" (going to different products)
  • Good: "View details for Standard Plan" / "View details for Pro Plan"

Special Cases

Links That Open New Windows or Tabs

  • Warn the user: "View the policy (opens in new tab)"
  • Or use a visible external link icon with alt text

Links to Files

  • State the file type and size: "Annual report (PDF, 3.1MB)"
  • This helps users decide before committing to a download

Links Within Body Text

  • The link text should be the meaningful phrase, not the whole sentence
  • Good: "See the full list of supported languages"
  • Bad: "To see the full list of supported languages, click here"
  • Don't link URLs as text unless the URL itself is the information

Image Links

  • The image's alt text serves as the link text
  • A linked logo: alt="Company name — home page"
  • A linked icon: alt describes the action, not the icon

Assessment Checklist

  • Every link makes sense read on its own
  • No generic "click here" or "read more" links
  • Same link text always goes to the same destination
  • File links state type and size
  • New-window links warn the user
  • Image links have descriptive alt text

Frequently asked questions

What does the Link Text Design AI skill do?

Write link text that makes sense out of context for screen reader users and improves usability for everyone. Use when writing or reviewing links, calls to action, navigation labels, or any clickable text. Triggers on: link text, click here, read more, learn more, screen reader links, link purpose, anchor text, call to action, CTA, ambiguous link.

Why use Link Text Design on TypingMind?

Because you install it once and use it with any model. Link Text Design is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Link Text Design in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/Owl-Listener/inclusive-design-skills/tree/main/accessible-content/skills/link-text-design. TypingMind reads its SKILL.md and installs it as a skill you can enable per chat.

Which AI models can use Link Text Design?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Link Text Design?

As many as you like. As long as a model supports skills, you can use Link Text Design with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Link Text Design AI skill free?

Yes. It is published on GitHub by Owl-Listener under the MIT license. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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