Frontend Design

Community

nguyenphp

frontend-design

Frontend design principles for marketing websites and landing pages.

Overview

Publisher	nguyenphp
Repository	`antigravity-marketing`
Skill name	`frontend-design`
Stars	52
Forks	12
Bundled files	9
Links	Skill source Repository

Markdown instructions
A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.
Works with any LLM
AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.
9 bundled files
Scripts, templates, and references the model can read while it works. Files are read-only and never executed.
Open source
Published by nguyenphp on GitHub. Read the source before you install it.

Installation

Install the Frontend Design AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

Open the app and go to Plugins → Skills.
Choose "Install from GitHub".
Paste the skill folder URL below and confirm.
https://github.com/nguyenphp/antigravity-marketing/tree/main/templates/.agent/skills/frontend-design
Enable the skill in any chat where you want it available.

Store

Installed

Skills

Add skills

Import one or more skills from a public GitHub folder or a local .skill or .zip archive, or SKILL.md file.

From GitHub URLFrom .skill, .zip, or SKILL.md

GitHub repo or folder

https://github.com/nguyenphp/antigravity-marketing/tree/main/templates/.agent/skills/frontend-design

Points to a single skill folder, or any folder that contains multiple skills. Public repos only.

CancelContinue

Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills

git clone --depth 1 https://github.com/nguyenphp/antigravity-marketing.git /tmp/antigravity-marketing
mkdir -p .claude/skills
cp -r /tmp/antigravity-marketing/templates/.agent/skills/frontend-design .claude/skills/frontend-design

Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Frontend Design in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Frontend Design on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Frontend Design is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

Loaded only when it is needed
The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.
Switch models mid-chat
Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

Frontend Design for Marketing

Design principles for converting marketing websites.

1. Landing Page Anatomy

Essential Sections

Section	Purpose
Hero	Hook, value prop, CTA
Social Proof	Trust logos, numbers
Problem	Pain point resonance
Solution	How you help
Features	What you offer
Testimonials	Social proof
Pricing	Clear options
FAQ	Objection handling
Final CTA	Last push

2. Color Psychology

Color	Association	Use For
Blue	Trust, stability	Finance, tech
Green	Growth, health	Wellness, eco
Orange	Energy, action	CTAs
Purple	Premium, creative	Luxury, SaaS
Red	Urgency, passion	Sales, food
Black	Luxury, power	Premium

Color Application

Rule	Application
60-30-10	Primary-Secondary-Accent
CTA contrast	Stand out from page
Consistency	Same meaning everywhere

3. Typography Best Practices

Font Pairing

Type	Style	Example
Headlines	Bold, distinctive	Playfair, Poppins
Body	Clean, readable	Inter, Open Sans

Readability

Factor	Recommendation
Line length	50-75 characters
Line height	1.5-1.7 for body
Paragraph	3-4 sentences max

4. Visual Hierarchy

Attention Flow


1. Hero headline (largest)
2. Supporting image
3. Subheadline
4. CTA button
5. Secondary content

Creating Hierarchy

Technique	Effect
Size	Bigger = more important
Color	Brand color = emphasis
Whitespace	Isolation = attention
Position	Top-left gets seen first

5. Image Guidelines

Hero Images

Do	Don't
Real photos	Generic stock
Show product in use	Empty product shots
People looking at CTA	People looking away
High quality	Low resolution

Image Optimization

Format	Use
WebP	Photos, complex images
SVG	Icons, illustrations
PNG	Transparency needed

6. Form Design

Field Reduction

Approach	Impact
1 field (email only)	Highest conversion
2-3 fields	Good balance
4+ fields	Significant drop-off

Form UX

Element	Best Practice
Labels	Above field
Placeholders	Examples only
Errors	Inline, immediate
Submit	Action-oriented text

7. Mobile Considerations

Touch Targets

Element	Minimum Size
Buttons	44x44px
Links	44x44px tap area
Form fields	Full width

Mobile Layout

Desktop	Mobile
Multi-column	Single column
Hover effects	Tap feedback
Fixed nav	Hamburger

8. Page Speed

Impact on Conversion

Load Time	Effect
1 second	Baseline
3 seconds	-7% conversions
5 seconds	-20% conversions

Quick Wins

Action	Impact
Compress images	High
Lazy loading	Medium
Minify CSS/JS	Medium
CDN	High

9. Trust Elements

Placement Strategy

Element	Where
Logos	Below hero
Security badges	Near forms
Testimonials	Before pricing
Guarantees	Near CTAs

10. A/B Testing Priorities

High Impact (Test First)

Element	Why
Headlines	Biggest attention grabber
CTAs	Direct conversion impact
Hero image	First impression
Social proof	Trust factor

Lower Impact

Element	Why
Button colors	Minor effect
Font choices	Subtle impact
Spacing	Minimal change

Remember: Beautiful design that doesn't convert is just art. Always optimize for action.

Bundled files

The model reads these on demand while the skill is loaded. They are exposed as readable files and are never executed.

Frequently asked questions

What does the Frontend Design AI skill do?

Frontend design principles for marketing websites and landing pages.

Why use Frontend Design on TypingMind?

Because you install it once and use it with any model. Frontend Design is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Frontend Design in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/nguyenphp/antigravity-marketing/tree/main/templates/.agent/skills/frontend-design. TypingMind reads its SKILL.md and bundles its files and installs it as a skill you can enable per chat.

Which AI models can use Frontend Design?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Frontend Design?

As many as you like. As long as a model supports skills, you can use Frontend Design with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Frontend Design AI skill free?

It is published on GitHub by nguyenphp. Check the repository for licensing terms. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

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Overview

Installation

Install in TypingMind

Install in another agent

Use it in TypingMind

Works with any AI model

Skill instructions

Frontend Design for Marketing

1. Landing Page Anatomy

Essential Sections

2. Color Psychology

Color Application

3. Typography Best Practices

Font Pairing

Readability

4. Visual Hierarchy

Attention Flow

Creating Hierarchy

5. Image Guidelines

Hero Images

Image Optimization

6. Form Design

Field Reduction

Form UX

7. Mobile Considerations

Touch Targets

Mobile Layout

8. Page Speed

Impact on Conversion

Quick Wins

9. Trust Elements

Placement Strategy

10. A/B Testing Priorities

High Impact (Test First)

Lower Impact

Bundled files

Frequently asked questions

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