Market Sizing Analysis logo

Market Sizing Analysis

Organization
sandbaseai
market-sizing-analysis

Calculate TAM/SAM/SOM for market opportunities using top-down, bottom-up, and value theory methodologies. Use this skill when sizing markets, estimating addressable revenue, validating market opportunity for a new venture, or building investor-ready market analysis for a startup pitch or business plan.

Overview

Publishersandbaseai
Repositorysandbase-skills
Skill namemarket-sizing-analysis
Stars
200
Forks
21
Bundled files
4
LicenseApache-2.0
Links
  • Markdown instructions

    A SKILL.md file the model loads on demand, so it only costs tokens when a request actually matches.

  • Works with any LLM

    AI skills are plain Markdown, not provider-specific code, so this works with GPT, Claude, Gemini, Grok, or a local model.

  • 4 bundled files

    Scripts, templates, and references the model can read while it works. Files are read-only and never executed.

  • Open source

    Published by sandbaseai on GitHub. Read the source before you install it.

Installation

Install the Market Sizing Analysis AI skill in TypingMind to use it with any LLM, or drop it into another agent that reads SKILL.md.

1

Install in TypingMind

TypingMind installs a skill straight from its GitHub folder — it reads SKILL.md, bundles the resource files, and stores the result locally.

  1. Open the app and go to Plugins → Skills.
  2. Choose "Install from GitHub".
  3. Paste the skill folder URL below and confirm.
    https://github.com/sandbaseai/sandbase-skills/tree/main/marketing/market-sizing-analysis
  4. Enable the skill in any chat where you want it available.
Plugins → Skills → Add skill → From GitHub URL, then paste the folder URL and press Continue.
2

Install in another agent

Any agent that reads the Agent Skills format can use this skill — copy the folder into that agent's skills directory.

Claude Code — .claude/skills
git clone --depth 1 https://github.com/sandbaseai/sandbase-skills.git /tmp/sandbase-skills
mkdir -p .claude/skills
cp -r /tmp/sandbase-skills/marketing/market-sizing-analysis .claude/skills/market-sizing-analysis
Restart Claude Code after copying so it picks up the new skill.

Use it in TypingMind

Enable Market Sizing Analysis in any TypingMind chat and the model takes it from there. Its name and description sit in the system prompt, and the moment a request matches, the model loads the full instructions itself — you never invoke it by hand, and it costs no tokens until it is actually used.

The model loads Market Sizing Analysis on its own as soon as a request matches it.

Works with any AI model

AI skills are plain Markdown instructions rather than provider-specific code, so Market Sizing Analysis is not tied to the model it was written for. Install it once in TypingMind and use it with GPT-5, Claude, Gemini, Grok, DeepSeek, Mistral, Llama, or a local model you run yourself — all on your own API keys.

  • Loaded only when it is needed

    The system prompt carries just the name and description. The instructions are fetched on the first matching request, so an idle skill costs nothing.

  • Switch models mid-chat

    Because the skill is instructions rather than code, changing model does not break it — the next model reads the same SKILL.md.

Skill instructions

This is the SKILL.md content the model loads. Read it before installing — a skill is instructions your model will follow.

Market Sizing Analysis

Comprehensive market sizing methodologies for calculating Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) for startup opportunities.

Overview

Market sizing provides the foundation for startup strategy, fundraising, and business planning. Calculate market opportunity using three complementary methodologies: top-down (industry reports), bottom-up (customer segment calculations), and value theory (willingness to pay).

Treat percentages, thresholds, named sources, and numerical results in the supporting references and worked example as illustrations, not verified defaults. For a real analysis, cite current sources with date, geography, units, and assumptions; do not invent inaccessible data.

For current market evidence, read the SandBase API map. Resolve the listed capability with sandbase_discover, inspect its returned name with sandbase_inspect, then follow execute_as to call sandbase_run(name: "<returned name>", arguments: { ... }) using only the current schema. For async results, poll sandbase_run_get with the returned run_id within the task budget; report pending or failed runs without automatically resubmitting them.

Core Concepts

The Three-Tier Market Framework

TAM (Total Addressable Market)

  • Total revenue opportunity if achieving 100% market share
  • Defines the universe of potential customers
  • Used for long-term vision and market validation
  • Example: All email marketing software revenue globally

SAM (Serviceable Available Market)

  • Portion of TAM targetable with current product/service
  • Accounts for geographic, segment, or capability constraints
  • Represents realistic addressable opportunity
  • Example: AI-powered email marketing for e-commerce in North America

SOM (Serviceable Obtainable Market)

  • Realistic market share achievable in 3-5 years
  • Accounts for competition, resources, and market dynamics
  • Used for financial projections and fundraising
  • Example: 2-5% of SAM based on competitive landscape

When to Use Each Methodology

Top-Down Analysis

  • Use when established market research exists
  • Best for mature, well-defined markets
  • Validates market existence and growth
  • Starts with industry reports and narrows down

Bottom-Up Analysis

  • Use when targeting specific customer segments
  • Best for new or niche markets
  • Most credible for investors
  • Builds from customer data and pricing

Value Theory

  • Use when creating new market categories
  • Best for disruptive innovations
  • Estimates based on value creation
  • Calculates willingness to pay for problem solution

Detailed patterns and worked examples

Detailed pattern documentation lives in references/details.md. Read that file when the navigation tier above is insufficient.

Bundled files

The model reads these on demand while the skill is loaded. They are exposed as readable files and are never executed.

Frequently asked questions

What does the Market Sizing Analysis AI skill do?

Calculate TAM/SAM/SOM for market opportunities using top-down, bottom-up, and value theory methodologies. Use this skill when sizing markets, estimating addressable revenue, validating market opportunity for a new venture, or building investor-ready market analysis for a startup pitch or business plan.

Why use Market Sizing Analysis on TypingMind?

Because you install it once and use it with any model. Market Sizing Analysis is plain Markdown rather than provider-specific code, so the same skill runs on GPT-5, Claude, Gemini, Grok, or a local model — and you can switch model mid-chat without it breaking. TypingMind runs on your own API keys, so you pay providers directly instead of a per-seat subscription, and your skills and chats stay in your own storage.

How do I install Market Sizing Analysis in TypingMind?

Open Plugins → Skills → Install from GitHub in TypingMind and paste https://github.com/sandbaseai/sandbase-skills/tree/main/marketing/market-sizing-analysis. TypingMind reads its SKILL.md and bundles its files and installs it as a skill you can enable per chat.

Which AI models can use Market Sizing Analysis?

Any model you connect in TypingMind. AI skills are plain Markdown instructions rather than provider-specific code, so GPT, Claude, Gemini, Grok, and local models can all load this skill when a request matches it.

How many AI models can I use with Market Sizing Analysis?

As many as you like. As long as a model supports skills, you can use Market Sizing Analysis with it — GPT, Claude, Gemini, Grok, DeepSeek, Mistral, Llama and more — all on TypingMind with your own API keys.

Is the Market Sizing Analysis AI skill free?

Yes. It is published on GitHub by sandbaseai under the Apache-2.0 license. You only pay your own AI provider for the tokens you use.

What are AI skills?

An AI skill is a reusable instruction bundle that teaches an AI model how to do one specific task. It follows the open Agent Skills format: a SKILL.md file with a name and description, plus any scripts, templates or reference files the model may need. The model reads the instructions only when your request matches the skill, so an installed skill costs nothing until it is used.

How are AI skills different from plugins or MCP servers?

A plugin or MCP server gives a model new tools to call — code that runs somewhere and returns a result. An AI skill gives the model knowledge and process instead: how to approach a task, which steps to follow, what good output looks like. Skills are plain Markdown, so they need no server, no API key and no runtime, and they work with any model.

View all

Set up your own AI workspace now

Get notified about new features and future giveaways by subscribing to our newsletter 👇